The Builder — 1-on-1 Coaching | MYB University
LIMITED SPOTS AVAILABLE · 1-ON-1 COACHING WITH CLIFFORD E. WATSON

MYB University™ · 1-on-1 Coaching

The Builder

Direct Access. Strategic Investment. Next Level.

$1.5K
Per Month
Sessions/Month
60
Minutes Each
3–5
Clients Max
Apply for The Builder

Application required · Cliff reviews every one personally · Discovery call before acceptance

This Is Not Coaching.
This Is Direct Investment.

The Rebuilder keeps you accountable and moving. The Builder gets you to the next altitude.

This is direct, one-on-one access to Clifford E. Watson. Two sessions per month. Sixty minutes each. No group. No predetermined agenda. Just you, Cliff, and whatever is most pressing in your business, your life, or your calling right now.

This is not for someone who is just getting started. It is for the person who already has momentum — who has a business, a ministry, a vision that is moving — and who needs strategic thinking, direct challenge, and a trusted voice speaking into the next decision.

It is limited to 3 to 5 clients at a time. Not because of scarcity marketing. Because Cliff cannot pour into this kind of relationship with more people and still do it right.

At a Glance
Investment
$1,500 / month
Sessions
2 per month · 60 min each
Format
1-on-1 · Zoom
Access
Email between sessions
Commitment
3-month minimum
Spots
3–5 clients maximum

Be Honest With Yourself

The Builder is not an entry point. It is a destination. The right client for this is specific.

This Is For You If...
You already have momentum and are hitting a ceiling
You have a business, ministry, or vision that needs to grow
You need strategic thinking — not just encouragement
You are making decisions with real stakes attached
You want direct, honest input from Cliff Watson personally
You are ready to implement what you are coached on
This Is Not For You If...
You are just starting your rebuilding journey — start with the Community
You need group accountability — The Rebuilder is the right fit
You want someone to figure out your direction for you
You are not ready to implement what you are coached on
You cannot commit to two sessions every month consistently
You want a cheaper version of access to Cliff

60 Minutes. Your Agenda. Real Answers.

There is no fixed script. The session belongs to you. But here is what consistently happens.

First 5 min
Where Are You?
Check-In & Direction
Cliff checks in on what has moved since last session and what is most pressing right now. This sets the direction for the full 60 minutes. No small talk.
45 min
The Work
Deep Dive
Whatever you bring — business strategy, decision analysis, vision clarification, obstacle identification, faith and calling, next steps. Cliff challenges, questions, and speaks directly into it. No soft answers. No generic advice.
Last 10 min
What's Next?
Commitments
One or two specific actions that will move the needle before the next session. Written down. Committed to. Not a long list — the right next move.
Within 24 hrs
After
Session Summary
Cliff sends a brief summary — the key decisions, the commitments, and any resources referenced. This becomes the accountability anchor until the next session.

Not Theory. Experience.

Cliff Watson is not a generic life coach. He brings a specific set of lived experiences that most coaches cannot offer.

20+ Years on Church Staff — Custodian to Associate Pastor
He understands ministry, church culture, spiritual leadership, and how faith intersects with every area of life from the inside — not from a textbook.
Journeyman Carpenter & Construction Company Owner
He has built things with his hands and with a business. Trades, contracting, project management, what it takes to run a company — from experience, not observation.
Paralegal & Legal Services Business Owner
He understands systems, documentation, legal barriers, and how to navigate structures most people find overwhelming. He has been on both sides of those systems.
Master's Degree · Finishing Doctorate
Academic discipline and research-level thinking applied to practical, real-world problems. He can go deep and make it usable at the same time.
Founder of a Four-Entity Ecosystem
He is not coaching from theory. He is building right now — and every lesson he applies to his own vision is available to you in the room.
Second Chance Story — Rebuilt From Scratch
Felony expunged. GED. Dropped out of high school. Daughter at 17 who became an MD. He has been where you are. That is not a credential. That is credibility.

Six Steps.
No Shortcuts.

The application process exists to protect you and Cliff. A bad fit wastes everyone's time and money. A right fit changes the trajectory of a life.

1
Submit Your Application
Cliff reads every application personally. Be honest about where you are, what you are building, and what you need.
2
Discovery Call — 20 Minutes
A brief call with Cliff to assess fit. No charge. No sales pressure. Cliff asks questions. You ask questions. Both of you decide if this is right.
3
Cliff Extends an Invitation
If it is the right fit, Cliff invites you in. If it is not the right fit — he will tell you what is and point you in the right direction.
4
Invoice & 3-Month Commitment Confirmed
$1,000 billed monthly. Three-month minimum commitment confirmed. Full payment required — no partial billing.
5
First Session Scheduled
You choose your two standing dates for the month. Same dates every month. Consistency is built into the structure.
6
You Are In. Now Do the Work.
Show up prepared. Bring the real situation. Implement what you are coached on. That is the contract.

Ready for Direct Access?

Spots are limited. Applications are reviewed personally. If you are ready — apply now. If you are not ready yet — The Rebuilder is your next step.

$1,500
per month · 2 sessions · 60 minutes each · 3-month minimum
Apply for The Builder

Not ready yet? Start with The Rebuilder — Group Coaching at $497/month

No action, no transformation. No excuse. — The Embassy.

MYB University™ · Embassy Studios LLC · iamcliffwatson.com